Connects Google Analytics with your WordPress site. Displays stats to help you understand your users and site content on a whole new level!
- Installs
- 200,000+
- Rating
- 2.5 (1.5K)
- Updated
- 45 days ago
MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy)
The best free Google Analytics plugin for WordPress. See how visitors find and use your website so you can grow your business with powerful analytics.
- Active installs
- 2+ million
- #24 of 1,000
- Downloads, all time
- 282M
- 281,981,763
- Downloads, 30 days
- 570.5K
- 120.8K in the last 7
- Rating
- 4.5 / 5
- 3,156 reviews
- Last updated
- 45 days ago
- Sep 16, 2026
- Version
- 11.3.0
- 86 releases
What MonsterInsights's own page says
Read from monsterinsights.comon
| Plan | Price | Billed | Renews at | Sites |
|---|---|---|---|---|
| Elite | $299.50 | per year | Not shown | Use on 5 Sites |
| Pro | $199.50 | per year | Not shown | Use on 5 Sites |
| Plus | $99.50 | per year | Not shown | Use on 1 Site |
| Agency | $399.50 | per year | Not shown | Use on 25 Sites |
The page's own words around each price
- Elite:
onals use MonsterInsights to Grow their Business with Confidence Elite normally 599.00 $299.50/ year Save $299.50 (50%) For sites that want insights into both WHAT and WHY.
- Pro:
nsterinsights.com/pricing/ pricing-table-comparison) Most Popular Pro normally 399.00 $199.50/ year Save $199.50 (50%) For eCommerce sites and businesses who want huge resu
- Plus:
ttps://www.monsterinsights.com/pricing/ pricing-table-comparison) Plus normally 199.00 $99.50/ year Save $99.50 (50%) For small businesses and publishers who want to do more
- Agency:
n der Sluijs - Business Consultant Agency Companies and Agencies normally 799.00 $399.50/ year Save $399.50 (50%) [Get Started](https://www.monsterinsights.com/checkou
- Money-back period mentioned: 14 days
- Promotion on the page:
Save $299.50 (50%)
Who it is for
For sites that want insights into both WHAT and WHY.
Use cases the vendor names
- eCommerce sites
- SaaS
- publishers
Features it lists
- Unlimited Pageviews
- Unlimited Users
- Advanced Analytics Features
- Custom Reports
- Premium Support
Needs
- WordPress 4.9+
- Modern web browser
A script read this page, and kept only what the page's text backs up. These are the vendor's list prices and its own words, not a deal and not my review. Prices change and can differ by country, so confirm on the vendor's page before you buy.
Upkeep and compatibility
| Last updated | September 16, 2026Updated in the last 3 months |
|---|---|
| Tested up to | WordPress 7.1.4Covers WordPress 7.1.4, the current release |
| Needs WordPress | 5.6.0 or newer |
| Needs PHP | 7.2 or newer |
| First published | September 14, 2007 |
| Support, last two months | 4 of 5 threads resolved (80%) |
Reviews
4.5 / 5 from 3,156 reviews
| 5 stars | 2,685 |
|---|---|
| 4 stars | 100 |
| 3 stars | 47 |
| 2 stars | 53 |
| 1 star | 271 |
Downloads, last 30 days
What the author says it does
Google Analytics Plugin for WordPress
With over 3 million active installs, MonsterInsights is the most popular Google Analytics plugin for WordPress.
We believe that it’s easy to double your traffic and sales when you know exactly how people find and use your website. MonsterInsights shows you the analytics and stats that matter, so you can grow your business with confidence.
At MonsterInsights, we make it “effortless” to properly connect your WordPress site with Google Analytics, so you can start making data-driven decisions to grow your business.
Unlike other Google Analytics plugins, MonsterInsights allows you to enable all advanced Google Analytics tracking features with just a few clicks (no need to hire a developer).
The best part is that MonsterInsights comes with an analytics dashboard for WordPress that shows you actionable analytics reports right inside your WordPress dashboard. We have created customized reports that eliminate the fluff and only show you the stats that matter, so you can see exactly what’s working and what’s not!
Simply put, MonsterInsights is the most complete Google Analytics plugin for WordPress that’s both EASY and POWERFUL.
That’s why millions of small businesses and top companies like Microsoft, Bloomberg, FedEx, Yelp, Subway, etc. use MonsterInsights to set up Google Analytics on their WordPress sites.
MonsterInsights Pro
The opening of the plugin's own description. The full text, installation notes and changelog are on its WordPress.org page.
Questions the author answers
Why use Google Analytics vs WordPress stats?
Native WordPress stats plugins will always slow down your website because they rely on your WordPress hosting server. Most of them do not provide accurate WordPress analytics either.
Some WordPress stats plugins use third-party servers to mitigate this issue, but they all lack powerful features that Google Analytics can offer.
Why choose Google Analytics by MonsterInsights vs Google Site Kit?
The MonsterInsights Google Analytics plugin is built for all types of websites, large or small, to get up and running quickly with Google Analytics and Google Analytics 4.
Beyond simply providing a Google Analytics dashboard, our plugin makes configuring advanced features as easy as point-and-click that would otherwise still require a developer to implement.
Can I use MonsterInsights together with another Google Analytics plugin?
No. You should only use one Google Analytics plugin on your WordPress site. If you use multiple Google Analytics plugins, then you will compromise your data integrity.
We recommend uninstalling other Google Analytics plugins before you install MonsterInsights.
Why does MonsterInsights load Google Analytics in WordPress header section?
Some people believe that loading Google Analytics in WordPress header will slow down your website. That’s a myth. The Analytics code loads asynchronously which means that it does not impact your website speed at all.
MonsterInsights loads code in WordPress header because it makes sure that you have the most accurate tracking.
Does MonsterInsights work with ad blockers?
As of version 7.18, Pro users of MontersInsights can use a locally hosted version of Google Analytics (gtag) which helps with tracking data accuracy. This version can also improve the performance of your website, compared to hosting the script on Google Analytics servers.
Can I hide Google Analytics from tracking Administrators and Editors?
Yes. By default we do not send data to Google Analytics for logged-in WordPress administrators and editors. You can add easily block additional user roles.
Latest changelog entry
- Enhancements: Page Insights now opens instantly in the editor sidebar, the admin bar panel, and the classic editor metabox
- Enhancements: The Overview report loads faster and shows the Pages widget even without the Page Insights addon
- Enhancements: Update checks for your addons are faster, with one request covering all of them instead of one for each
- Enhancements: The form conversion upgrade prompt now names the form plugin you already use, and appears far less often
- Enhancements: Sites already using Contact Form 7 or Jotform are no longer prompted to install WPForms
Screenshots
The overview report 
Top countries and referrals 
Top posts and pages 
Authentication with MonsterInsights
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Where this page's numbers come from
Read from the WordPress.org plugin API on , when WordPress 7.1.4 was the current release. WordPress.org rounds active installs into buckets. These are the directory's figures, not my verdict, and I haven't tested this plugin. The author takes donations at their donate page.