Image optimization in 1‑click: compress, resize & convert to WebP/AVIF – free up to 20MB/month. Enjoy the easiest WordPress image optimizer to set up.
- Installs
- 900,000+
- Rating
- 4.3 (1.7K)
- Updated
- 54 days ago
Image Optimizer – Compress Images and Convert to WebP or AVIF
Image Optimizer is an easy-to-use WordPress plugin that reduces image size through various compression and resizing techniques – all of which preserve …
- Active installs
- 1+ million
- #58 of 1,000
- Downloads, all time
- 16.4M
- 16,430,043
- Downloads, 30 days
- 227.5K
- 42.6K in the last 7
- Rating
- 1.7 / 5
- 81 reviews
- Last updated
- 39 days ago
- Sep 22, 2026
- Version
- 1.7.7
- 33 releases
What Image Optimizer's own page says
Read from elementor.comon
| Plan | Price | Billed | Renews at | Sites |
|---|---|---|---|---|
| Image Optimizer Free trial | $0 | Not clear on the page | Not shown | Up to 200 images (included), Unlimited websites (included) |
| Image Optimizer 30K | $4 | per month, billed yearly | $60 | Up to 30,000 images (included), Unlimited websites (included |
| Image Optimizer 100K | $7.42 | per month, billed yearly | $120 | Up to 100,000 images (included), Unlimited websites (include |
| One | $15 | per month, billed yearly | $228 | 1 site |
The page's own words around each price
- Image Optimizer Free trial:
ter load times, and a better overall visitor experience. Image Optimizer Free trial $0 [Try it for free](https://my.elementor.com/store/checkout/?add-plans=WyJFTEVNRU5UT1ItS
- Image Optimizer 30K:
on (included) - Max upload size: 10MB/image (included) 20% OFF Image Optimizer 30K $4/Mo ~~$5~~ Save 20% ~~$5~~ Billed annually. You pay $48 today Renews at regular
- Image Optimizer 100K:
n (included) - Max upload size: 25MB/image (included) 25% OFF Image Optimizer 100K $7.42/Mo ~~$10~~ Save 25% ~~$10~~ Billed annually. You pay $89 today Renews at re
- One:
irthday 21% off One The complete toolkit to create, optimize and manage your site. $15/Mo $19/Mo ~~$19~~ Save 21% Billed annually. You pay $180 today Renews at regu
- Promotion on the page:
Save 20%
Who it is for
Trusted by agencies and web creators
Use cases the vendor names
- Automated image compression
- Bulk media library optimization
- Image format conversion (WebP & AVIF)
Features it lists
- Automatically compresses images
- Converts images to WebP and AVIF formats
- Bulk processing capabilities
- Track optimized images and saved space
- Automatic backups of original images
A script read this page, and kept only what the page's text backs up. These are the vendor's list prices and its own words, not a deal and not my review. Prices change and can differ by country, so confirm on the vendor's page before you buy.
Upkeep and compatibility
| Last updated | September 22, 2026Updated in the last 3 months |
|---|---|
| Tested up to | WordPress 7.0.8Older than WordPress 7.1.4, the current release |
| Needs WordPress | 6.7 or newer |
| Needs PHP | 7.4 or newer |
| First published | January 8, 2024 |
| Support, last two months | 1 of 1 threads resolved (100%) |
Reviews
1.7 / 5 from 81 reviews
| 5 stars | 10 |
|---|---|
| 4 stars | 1 |
| 3 stars | 6 |
| 2 stars | 4 |
| 1 star | 60 |
Downloads, last 30 days
What the author says it does
Image Optimization (formally known as Image Optimizer) is an easy-to-use WordPress plugin that reduces image size through various compression and resizing techniques – all of which preserve the highest possible image quality. Image Optimization supports many popular formats, including JPEG, PNG, WebP, AVIF, and GIF.
Reduced file sizes for boosted performance
Image Optimizer ensures faster loading times, enhanced user experience, and overall boosted website performance. It reduces the size of your website’s images, improving Core Web Vitals and search engine rankings. With Image Optimizer’s exceptional capabilities and unique algorithms, you can fine tune images and reduce their file sizes while retaining quality with lossless or lossy compression.
Features
- Image formats supported include JPEG, PNG, WebP, AVIF and GIF.
- Works in the background: The only plugin in the category that optimizes your images in the background, without you having to stay on the page during optimization.
- Resize large images: The user can set a maximum pixel width, after which images will automatically be resized. (default value set to 1920px)
- 2 compression levels: Lossless – highest quality with minimal compression; Lossy – maximum compression with somewhat reduced quality.
- Optimize on upload: Automatically optimizes images when you upload them.
The opening of the plugin's own description. The full text, installation notes and changelog are on its WordPress.org page.
Questions the author answers
Can I use Image Optimization for any of my WordPress websites?
Absolutely. Elementor’s Image Optimization is a stand-alone WordPress plugin that can be used to optimize images for any or all of your WordPress websites.
Why do I need to optimize images on my website?
Image optimization can significantly improve your website’s loading time, which is crucial for user experience and SEO. It reduces the size of your images without compromising their quality, leading to faster page load times and better performance scores.
Why should I consider Elementor’s Image Optimization?
This plugin takes a modern approach, designed to handle all the “heavy lifting” of converting and compressing images on a dedicated server, so your own server won’t suffer from downtime or the need to keep the tab open. It offers on-the-fly optimization, WebP and AVIF conversion, and other features tailored to WordPress users’ needs.
Will the original version of my images be lost after compression?
No, the Image Optimization plugin will save both the original and the compressed versions of your images. You can always restore the original image if needed.
Why should I consider converting my images to WebP or AVIF?
WebP and AVIF are modern image formats that provide superior lossless and lossy compression. They can significantly reduce image file sizez, leading to faster website load times. Most web browsers today support these format, but if they don’t, the original backup will be used.
Can I choose which images to compress?
Absolutely! You can either compress images in bulk, compress specific image files individually, or automatically compress upon image upload.
Latest changelog entry
- Tweak: Security enhancements for REST access control
Screenshots
Image Optimization - Settings Page 
Image Optimization - Bulk Optimization Page 
Image Optimization - Bulk Actions and Individual Actions in the Media Library 
Image Optimization - Image Optimization in the Media Library
Tagged
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Where this page's numbers come from
Read from the WordPress.org plugin API on , when WordPress 7.1.4 was the current release. WordPress.org rounds active installs into buckets. These are the directory's figures, not my verdict, and I haven't tested this plugin.