#83 by installs
GTM4WP – A Google Tag Manager (GTM) plugin for WordPress
Advanced tag management for WordPress with Google Tag Manager
- Installs
- 700,000+
- Rating
- 4.5 (155)
- Updated
- 19 days ago
GTM Kit – Google Tag Manager & GA4 integration
Google Tag Manager and GA4 integration. Including WooCommerce data for Google Analytics 4 and support for server side GTM.
- Active installs
- 30,000+
- #921 of 1,000
- Downloads, all time
- 831.8K
- 831,789
- Downloads, 30 days
- 45K
- 14K in the last 7
- Rating
- 4.8 / 5
- 20 reviews
- Last updated
- 5 days ago
- Oct 26, 2026
- Version
- 2.23.0
- 107 releases
Upkeep and compatibility
| Last updated | October 26, 2026Updated in the last 3 months |
|---|---|
| Tested up to | WordPress 7.1.4Covers WordPress 7.1.4, the current release |
| Needs WordPress | 6.9 or newer |
| Needs PHP | 7.4 or newer |
| First published | September 6, 2022 |
| Support, last two months | 1 of 1 threads resolved (100%) |
Reviews
4.8 / 5 from 20 reviews
| 5 stars | 19 |
|---|---|
| 4 stars | 0 |
| 3 stars | 0 |
| 2 stars | 0 |
| 1 star | 1 |
Downloads, last 30 days
What the author says it does
GTM Kit puts the Google Tag Manager container code on your website so that you don’t need to touch any code. It also pushes data from WooCommerce, Easy Digital Downloads (EDD) and Contact Form 7 to the data layer for use with for Google Analytics 4, Facebook and other GTM tags.
The goal of GTM Kit is to provide a flexible tool for generating the data layer for Google Tag Manager. It is easy to use and doesn’t require any coding, but it allows developers to customize the plugin as needed.
The settings are organised around what you are trying to do (Setup, Events & data layer, Commerce, Consent & privacy, and Tools), so related options live together and the setting you need is quick to find.
Know when your tracking breaks
Tracking fails quietly. A caching plugin strips the container out of the page, a second plugin loads it a second time, a staging copy reports into your live property, and nothing on the settings screen says so.
GTM Kit checks one of your own pages once a day, the way a visitor receives it, and tells you when nothing on your site is loading your container, or when your pages load tracking twice. Where it recognises the plugin or tool adding the second copy, it names it.
The opening of the plugin's own description. The full text, installation notes and changelog are on its WordPress.org page.
Questions the author answers
Where do I get a GTM Container ID?
Create an account and container in Google Tag Manager and get it there.
Is Google Analytics 4 (GA4) supported?
Yes! We strive to support the full feature set of Google Analytics 4 and will implement any future features of Analytics 4.
Is this plugin cache friendly?
Yes! Pagespeed is one of our main focus points, and we strive to make the plugin compatible with full page caching.
How can I report security bugs?
You can report security bugs through the Patchstack Vulnerability Disclosure Program. The Patchstack team help validate, triage and handle any security vulnerabilities. Report a security vulnerability.
Latest changelog entry
Release date: 2026-10-27
Find out about what’s new in our release post.
Screenshots
GTM Kit Dashboard 
Setup: container code, server-side GTM, and page exclusions 
Events & data layer: post data and GA4 events 
Consent & privacy: Google Consent Mode and CMP script attributes
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Where this page's numbers come from
Read from the WordPress.org plugin API on , when WordPress 7.1.4 was the current release. WordPress.org rounds active installs into buckets. These are the directory's figures, not my verdict, and I haven't tested this plugin. The author takes donations at their donate page.