Meta for WooCommerce

What the author says it does

This is the official Meta for WooCommerce plugin that connects your WooCommerce website to Facebook, Instagram and WhatsApp. With this plugin, you can install the Facebook pixel, upload your online store catalog, enabling you to easily run dynamic ads and connect your WhatsApp Business account to automatically update customers about their orders.

Marketing on Meta platforms helps your business build lasting relationships with people, find new customers, and increase sales for your online store. With this Facebook ad extension, reaching the people who matter most to your business is simple. This extension will track the results of your advertising across devices. It will also help you:

• Maximize your campaign performance. By setting up the Facebook pixel and building your audience, you will optimize your ads for people likely to buy your products, and reach people with relevant ads on Facebook after they’ve visited your website.
• Find more customers. Connecting your product catalog automatically creates carousel ads that showcase the products you sell and attract more shoppers to your website.

The opening of the plugin's own description. The full text, installation notes and changelog are on its WordPress.org page.

Latest changelog entry

3.7.8 – 2026-10-05

• Tweak – Prefer CPI sources for install sync with FBE fallback ladder by @jczhuoMeta in #4048
• Fix – Create product sets during onboarding instead of waiting for the heartbeat by @vahidkay-meta in #4056
• Fix – Send product set names to Meta as the merchant typed them by @vahidkay-meta in #4063
• Fix – Fix variations bulk edit by @ukilla in #4066
• Dev – Consolidate Dependabot dependency updates by @vahidkay-meta in #4067
• Fix – Stop net revenue losing a cent to floating point truncation by @vahidkay-meta in #4055