#309 by installs
Customizer Export/Import
Easily export or import your WordPress customizer settings!
- Installs
- 100,000+
- Rating
- 4.8 (115)
- Updated
- 5 months ago
Advanced Import
Easily import demo data including posts, pages, media, widgets, customizer settings, and Gutenberg Blocks.
- Active installs
- 80,000+
- #528 of 1,000
- Downloads, all time
- 1.9M
- 1,863,665
- Downloads, 30 days
- 11.1K
- 2.6K in the last 7
- Rating
- 4.4 / 5
- 7 reviews
- Last updated
- 5 months ago
- Jun 9, 2026
- Version
- 2.0.0
- 32 releases
Upkeep and compatibility
| Last updated | June 9, 2026Updated in the last year |
|---|---|
| Tested up to | WordPress 7.0.8Older than WordPress 7.1.4, the current release |
| Needs WordPress | 6.2 or newer |
| Needs PHP | 7.4 or newer |
| First published | September 26, 2019 |
| Support, last two months | No threads opened |
Reviews
4.4 / 5 from 7 reviews
| 5 stars | 6 |
|---|---|
| 4 stars | 0 |
| 3 stars | 0 |
| 2 stars | 0 |
| 1 star | 1 |
Downloads, last 30 days
What the author says it does
Import Data or Demo Content which is exported by Advanced Export
Advanced Import is the ultimate solution for WordPress theme and plugin developers who want to provide a seamless demo import experience for their users. With a simple one-click interface, it allows users to import demo content, widgets, customizer settings, and even Gutenberg block data effortlessly.
Key Features
- One-Click Demo Import: Easily import all demo content with a single click.
- Customizer Settings Import: Retain your theme’s look and feel by importing customizer settings.
- Widget Data Import: Quickly set up widgets to match your demo layout.
- Gutenberg Blocks Import: Import block-based content for modern themes.
- Media Files Import: Seamlessly upload and integrate demo media.
- Developer-Friendly Hooks: Extend or customize the import process with available actions and filters.
Why Use Advanced Import?
Whether you’re a theme developer offering demo content or a user setting up a site, Advanced Import makes the process hassle-free. It saves time, reduces manual setup effort, and ensures consistency between demo and live sites.
Features for Theme Author
- Code/Plugin example available
- Support for the premium version or premium plugin of the free theme
- Install separate dependent plugin/s for each demo starter package of the theme
The opening of the plugin's own description. The full text, installation notes and changelog are on its WordPress.org page.
Questions the author answers
Is Advanced Import a free plugin?
Yes, it is a free plugin.
Why my demo zip file is not importing?
Please make sure it is exported using the Advanced Export plugin
I have activated the plugin. Where is the “Demo Import”?
Login to your WordPress dashboard, go to Appearance -> Demo Import.
You can also find Import zip options on the WordPress dashboard -> Tools -> Advanced Import.
Do I need to check to include media while Export?
If you are providing starter content- NO, but if you are migrating site – Yes. As long as the exported site is live on the internet it is not necessary but if you are migrating the site from local to live you should check it.
I am a theme author, how can I use this plugin for my theme?
First of all, you need to Export your theme demo data from your live demo site using Advanced Export plugin.
Export the zip file, it should contain 3 files content.json, options.json and widgets.json.
If you are submitting a theme on WordPress dot org, you are not allowed to include Demo files ( XML, JSON, ZIP), You have to create a separate plugin for your theme/company.
Do I need to assign “Front page”, “Posts page” and “Menu Locations” after the importer is done or do they automatically assign?
You don’t need to assign them manually, they will be automatically assigned. The theme author also doesn’t have to write additional code for it.
Latest changelog entry
- Requires PHP: 7.4
- Tested up to: WordPress 6.7
- Bug Fix: Fixed demo import halting silently after content screen renders due to strict mode JavaScript error.
- Bug Fix: Fixed AJAX nonce validation in import_content and complete_screen handlers.
- Security: Improved input sanitization across all forms and AJAX handlers.
- Security: Hardened AJAX request validation with unified nonce checks.
- Security: Secured remote theme installation requests against SSRF attacks.
- Security: Moved log file out of publicly accessible uploads directory.
Screenshots
Import Main Screen 
Import Start Popup Message 
Import Complete Popup Message 
Import Via File
Tagged
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Where this page's numbers come from
Read from the WordPress.org plugin API on , when WordPress 7.1.4 was the current release. WordPress.org rounds active installs into buckets. These are the directory's figures, not my verdict, and I haven't tested this plugin. The author takes donations at their donate page.